• Aussie Invader R5 new logos-2
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Published on Thursday, 02 May 2013 Written by Mark Read « Back to news articles

With the official launch of the Aussie Invader 5R project at the Australian International Motor Show and the launch of our newly completed 1,000 mph wheel, Aussie Invader 5R has gone global. Stories have been appearing across The Internet and in various media outlets, as well as several appoaches from documentary makers. Below is a summary of the exposure we received:

  • The campaign launch was picked up by media in 36 countries
  • Over 150 different publications
  • With a combined potential circulation of 1 billion million people

Highlights include

  • BBC World News – London, Asia, Australia
  • Sky News Asia – Asia, Australia
  • Channel 7 Sunrise – Australia
  • Sydney Morning Herald – Australia
  • The Daily Telegraph – UK
  • Bangkok Post – Thailand
  • The China Post – China
  • The West Australia – Australia
  • France 24 – France
  • The Hindu – India
  • The Southland Times – New Zealand
  • Die Welt – Germany
  • Zeit Online – Germany
  • Toronto Sun – Canada
  • The Economic Times – India (sister publication of the FT in the UK)

The following images are just a few examples of media coverage on the first day.

AIMS Sky News 600-120x120Sky News 600-120x1207Sunrise Grant Denyer600-120x120AFP syndicated image-120x120

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